Communications Contest
4-H Roundup Communication Event
Graphic Design
Graphic design is creating visual and written content, by hand or using computer software, to communicate ideas that inspire, inform, or captivate consumers. The designer develops the overall layout and production design for advertisements, brochures, magazines, reports, digital billboard, webpage, social media, and even an electronic/digital game. The products purpose may be commercial, educational, cultural, or political.
12pm, July 1st the ACTUAL exhibit and any supporting documents must be uploaded by a county staff person at this form.
All exhibits are viewed by judge(s) BEFORE Roundup.
- Preparation
- See Through Graphic Design, Ohio Extension Publication.
Learn more about visual communication with this hands-on approach to graphic design. Activities cover color, typography, design basics, symbolism, and branding. ©2019 - Oklahoma Communication and Expressive Arts Resources
- Review the Graphic Design Rubric and scoresheet doing a self-evaluation of each piece. Self-evaluation will be helpful in preparing for the interview process and modifying your work to improve the finished product.
- See Through Graphic Design, Ohio Extension Publication.
- Recognition
- Danish-Award System is used to evaluate each presentation: Ribbons are presented as:
- Blue Award (Exceptional)
- Red Award (Meets Expectations -room for growth)
- White Award (Growth Opportunity)
- Peer Competition - First through third place will be designated for each category. No ribbons awarded.
- The judge(s) reserve the right/have the discretion not to award first place.
- First place winners will receive a certificate and a monetary award of $50.
- Monetary awards will be mailed following Roundup.
- ALL First-place winners must write a thank you note.
- Results will be awarded at the conclusion of the contest; participant must be present. The only exception is with prior approval of event superintendent, that a designated representative may accept award on their behalf because the contestant is competing/participating in another activity running simultaneously with the communication event.
- All results will be emailed to county educators
- Danish-Award System is used to evaluate each presentation: Ribbons are presented as:
- Exhibits
An exhibit illustrates what the 4-H'er has learned – their understanding and application of graphic design principles and skills.
An exhibit will be composed of TWO pieces: Part 1 - a Digital/PPT/Slide Deck Presentation, AND Part 2 - a Published Print Graphic Design. Details defined below.
- The two pieces can be a set or for different uses/purposes.
- Content/theme must be directly related to a 4-H project, 4-H activity, 4-H club, or 4-H SPIN/project group.
- The purpose of the finished pieces can be education, information, promotion, recruitment, awareness, or advertisement.
- Materials must include an official 4-H Clover
Part 1 of 2 Parts - REQUIRED
- ELECTRONIC GRAPHIC DESIGN - Digital/PPT/Slide Deck Presentation with 5-10 slides and the script for the presentation. The script for each slide must be contained in the “notes” section of the Digital Slides/PPT. Judge must be able to download and view presentation in its original form. The judge must be able to view the note section/script.
Part 2 of 2 Parts – REQUIRED
- PUBLISHED PRINT GRAPHIC DESIGN – The 4-H member must choose one of the following:
- Flat flyer (one-sided) computer generated flat flyer (8 1/2" X 14" or 8 ½” X 11”) intended for print use only.
- Other - Brochure, card, invitation, logo, etc. (may be double-, tri-, or four-fold measuring 8 1/2" x 11" or 8 1/2" by 14 before folding.
- Judging
Judging an exhibit is an extension of the educational process in 4-H project work. The “judging” process is used to evaluate the skills and knowledge learned by the member in creating the exhibit/project.
This contest consists of “Interview Judging,” which allows the judge to view the project, but more importantly to have a conversation with the member. Each 4-H’er will participate in a 5-minute interview the day of the contest. During the one-on-one interview, all graphic designs will be reviewed, and the judge will question the participant about the work and what was learned in the process. The judge will offer suggestions for project growth.
Exhibits are reviewed by judge (s) prior to Roundup
- Graphic Design Rubric
Advanced Proficient Basic Below Basic Far Below Basic Clarity of Message Message is bold, compelling, and possibly multi layered. It goes beyond the obvious. Message is clear and
compelling. It may not be as suitable as
it could be.Message is clear but fails to go beyond something
simple or obvious.Message is slightly
confusing.Message is absent or contradictory. Design Principle: Contrast Use of light and dark elements creates depth and subtlety.
White space is used
strategically.Use of light/dark
gives prominence
Where appropriate.
White space, if used, is used well.Contrast and white space are both evident in the work. Use of contrast and/or white space could be improved. Lack of contrast dramatically
weakens the work overall.Design Principle: Repetition Repeated use of key
elements helps to create unity.
Repetition is often subtle.Repeated use of elements helps to create unity. Repetition is evident through
not a strong
component of the work.Repeated
elements may not
be evident, or repetition may be
overdone.Work overall is disappointed
because of a lack of common elements.Design Principle: Alignment At least one bold line helps to organize the work, clearly guiding reader through the
message.Elements are effectively lined up
so that the overall look represents
order.Elements are
generally lined up
appropriately - centered, left, or right.An absence of clear alignment
creates a cluttered
overall look.Work lacks clear entry point and
sight lines and as a result has a chaotic look.Design Principle: Proximity Placement of elements is precise so that reader can clearly perceive what is important
and what is
connected.Text and graphics are strategically spaced so that related
elements are close together. It is clear what is connected.Text and graphics
are spaced so that
related elements are close together.Problems with
proximity create
confusion as to what is and isn’t
connected.Elements are not put together or
separated in any organized fashion, creating a chaotic look.Color Color palette enhances the meaning of the work. Colors are used
appropriately and do
not clash with one another or clutter the work.Colors are mostly
effective although
there may be minor clashing.Color choices clash at times and/or clutter the work. Color choices
weaken the work in dramatic ways.Typography Fonts and effects help to create a
strong verbal- visual connection within the work. All font sizes are appropriateTypography choices
are appropriate
without an excessive
number of fonts or
effects.Typography is generally effective,
although font choice, size and effects may create minor distractions.Font choices
and/or effects create
distractions.Typography
choices weaken the work in dramatic ways.Craftsmanship Work has no evident imperfections. Work is clean and neat. Work may have slight
imperfections, but they are not immediately obvious.Work has
imperfections that create minor distractions.Imperfections in the work are noticeable and distracting. Imperfections are highly distracting
and take away from the overall
effectiveness.
Photography
Photography is a means of self-expression and creativity through the lenses of a camera. The exhibitor will illustrate and communicate their mastery of photographic equipment, techniques, composition (elements and principles of art), lighting, storytelling, and photo editing with four photos.
12pm, July 1st the ACTUAL exhibit and any supporting documents must be uploaded by a county staff person at this form. All exhibits are viewed by judge(s) BEFORE Roundup.
- Preparation
Oklahoma Communication and Expressive Arts Photography Resources:
- Review the scoresheet doing a self-evaluation of each photo.
- Self-evaluation will be helpful in preparing for the interview process and modifying your work to improve the finished product.
- Recognition
- Danish-Award System is used to evaluate each presentation: Ribbons are presented as:
- Blue Award (Exceptional)
- Red Award (Meets Expectations - room for growth)
- White Award (Growth Opportunity)
- Peer Competition - First through third place will be designated for each category. No ribbons awarded.
- The judge(s) reserve the right/have the discretion not to award first place.
- First place winners will receive a certificate and a monetary award of $50. Monetary awards will be mailed following Roundup.
- ALL First-place winners must write a thank you note.
- Results will be awarded at the conclusion of the contest; participant must be present. The only exception is with prior approval of event superintendent, that a designated representative may accept award on their behalf because the contestant is competing/participating in another activity running simultaneously with the communication event.
- All results will be emailed to county educators.
- Danish-Award System is used to evaluate each presentation: Ribbons are presented as:
- Judging
Judging an exhibit is an extension of the educational process in 4-H project work. The “judging” process is used to evaluate the skills and knowledge learned by the member in creating the exhibit/project.
This contest consists of “Interview Judging,” which allows the judge to view the project, but more importantly to have a conversation with the member. Each 4-H’er will participate in a 5-minute interview the day of the contest. During the one-on-one interview, all photos will be reviewed, and the judge will question the participant about the work and what was learned in the process. The judge will offer suggestions for project growth.
- Exhibit
An exhibit illustrates what the 4-Her has learned – their understanding of photographic equipment, lighting, techniques, composition, etc.
- A Roundup delegate/participant may enter only one category.
- An exhibit will be composed of FOUR photos which fit ONE category.
Categories:
- Four photos, one from each of the following categories: people, animals, plant life and scenery.
- Four outstanding “people” pictures.
- Four photos telling a story or illustrating a single event.
- Four landscapes or nature photos.
- Photos can be cropped.
- Photos should not have any border or colored background.
- Each photo must be labeled with the category, photo #, county and last name of exhibitor when it is uploaded. Photos not labeled correctly are easily misplaced or lost when downloaded for judging.
Example of how to label file name:
- B_1_Pittsburg_Smith
- B_2_Pittsburg_Smith
- B_3_Pittsburg_Smith
- B_4_Pittsburg_Smith
- Participants should be prepared to talk about any of the following techniques applied
in their photos:
- Settings: lenses/aperture setting, photo lamps, existing light, filters, or speed
- Composition: placement of subject, framing, contrast, or perspective
- Special effects: lighting, subject matter, techniques, and processes
- Photography Criteria
Composition- Elements and Principles of Art
- Center of interest – Is there a main center of interest
- Placement of subject – Is the subject placed in a position that adds to the interest and story-telling ability of the picture?
- Distance from subject – Does the subject fill the viewfinder or does the distance add an interesting perspective
- Foreground/background – Is the foreground and background simple and uncluttered? Is it used to set the stage for the story without detracting from the subject?
- Format – was the horizontal or vertical format used the best choice and was it used effectively?
- Framing – Is framing used to add dimension to the photo or call attention to subject?
- Perspective – Is the camera angle used effectively to help add interest and build the story?
- Line, shape, pattern, texture – Is line, shape, patterns, or texture used to add interest or direct the eye to the subject? Do the shapes and lines relate to one another?
Image Quality- Technique Applied to Composition
- Focus – Is the image clear and sharp? Does the photo record fine detail with good definition?
- Exposure – Did the exposure used provide adequate lighting for the image?
- Contrast – Is contrast used effectively to make the subject stand out or to set a mood?
- Lighting – Does the lighting call attention to the subject, set a mood, or add interest?
- Grain – Is graininess apparent and detracting to the overall image?
- Depth of field – Is the depth of field used effectively to emphasize the subject?
- Color – Is the color (either black and white or color) natural and true to life?
- Depth of tones – Does the photo have richness of color or complete range of tones?
Storytelling
- Message – Does the photo clearly communicate a message? Does it tell a story in the first glance?
- Impact – Does the photo attract and maintain your attention?
- Creativity & originality – Is the subject presented in a unique way?
Interview
- Can verbalize what was learned - skills mastered and knowledge gained.
- Can explain the creative process/thought used to compose the photo(s) content/story.
- Goals/plans for future project work
Public Speaking
An exhibit (presentation) illustrates what the 4-Her has learned – their understanding of researching, organizing, and presenting a speech / talk / demonstration / digital presentation.
Individuals and teams compete against one another.
- Definitions of 4-H Presentations
Speech
A 4-H talk/speech is one form of sharing information and educating an audience about a specific subject. It is an oral presentation in which the member does not rely on posters/illustrations or objects. All illustrations are communicated through verbal descriptions. Basically, the 4-H member paints a picture or tells a story through oral communication.
There are no props/posters/costumes in a speech.
- 5- 7 Minutes
- Individual ONLY
- No TEAMS
Illustrated Presentations
Presentations in this category include both illustrated talks and demonstrations. They are judged together as an “illustrated presentation.”
No PPT/Digital/slides in this division.
- 5-12 Minutes
- Individual
- Team
All Illustrated Presentations, individual and team are judged together.
A 4-H illustrated talk is another means of sharing information and educating an audience about a specific subject. In the oral presentation the member uses posters/illustrations or objects to emphasize/illustrate specific points in the speech.
A 4-H demonstration is a means of sharing information with an audience by showing how to do something. In the presentation the member shows how to make an item or complete a task. When a demonstration is finished the 4-H member will have a finished product to show.
Digital Presentations
See definition of an illustrated talk. The primary difference, a Digital Presentation replaces the use of posters, props or other illustrations, and the presenter is demonstrating the skills they have mastered when integrating technology into a speech/presentation. Members will be evaluated on their ability to design and create effective slides (Prezi, PPT, Google Slides, etc.) which complement the oral content of the talk/speech. The digital platform (slides) should not be the “presentation.”
- 5- 7 Minutes
- Individual ONLY
- No TEAMS
Penalties: Presentations under or over the time limit will be penalized five (5) points for each full minute over or under the time limit. Any presentation going 2 minutes over the allowed time will be stopped.
- Categories and Classes
- General categories have been established and an explanation of each is provided. Choose
the category which best fits the topic. The category must be noted on the registration
form. Examples of how to enter a category and class on the Roundup registration form:
- Class/Topic # 1 This means you have an illustrated presentation on Animal Science.
- Class/Topic # 6 This means you have a speech on Animal Science
- Class/Topic # 11 This means you have a digital presentation on Animal Science.
- Event management reserves the right to divide and combine categories based on registration numbers. In the event a category is divided by age divisions, the top presentation in each division may be asked to present a second time to determine the winner.
Illustrated Presentation- The number used to register for a category
at RoundupSpeech- The number used to register for a category
at RoundupDigital Presentation- The number used to register for a category
at RoundupCategories #1 #6 #11 Animal Science – Livestock/Large Animal/Companion Animals (includes Dog, Cats, Rabbits /companion or meat, Pocket pets,
Beef, Dairy, Goats, Horse, Swine, Sheep, Poultry, Meats and
Respective Vet Science, Animal Welfare, STEM, etc.).#2 #7 #12 Plant, Natural and Mechanical Sciences (includes Agronomy,
Horticulture, Entomology, Wildlife, Forestry, Environment, Natural
resources, Camping, Shooting Sports, STEM, Rocketry, Bicycle,
Electric, Woodworking, Energy Conservation & Usage, Weather,
Geology, Energy: Petroleum/Solar/Wind/Hydro/etc. Power, etc.).#3 #8 #13 Water Protection, Conservation and Usage #4 #9 #14 Family, Consumer and Social Sciences (includes Foods &
Nutrition, Foods Preservation and Safety, Breads, Childcare,
Design & Construction, Safety, Consumer Education, Health &
Fitness, Personal Development, STEM, Civic Engagement,
Leadership, Government and Community Service).#5 #10 #15 Communication & Expressive/Visual Arts and ALL other topics (includes Photography, Film Making, verbal/non-verbal
communications, Recreation, Arts/Crafts, Performing Arts,
Recycling, 4-H Promotion, any STEM topic that does not fit in
another category, etc.). - General categories have been established and an explanation of each is provided. Choose
the category which best fits the topic. The category must be noted on the registration
form. Examples of how to enter a category and class on the Roundup registration form:
- Preparation
- Materials (speeches/illustrated Presentations/digital presentations) previously presented at Roundup as a team/individual are not permitted.
- Prior to competing at Roundup, the presentations should have been presented before a group (i.e. county/district/regional contest, local 4-H club meeting, community organization, class, etc.).
- Special equipment will not be provided. Each member will be responsible for providing their own equipment (i.e. easel, extension cords, props, audio-visual devices, spoons, trays, tablecloth, etc.) In preparation, remember you will be sharing space with others -- flexibility, cooperation and a helping attitude is expected of all delegates. Kitchen/water will not be available for advance preparation or clean-up. Electrical outlets may be limited and not closely associated with the presentation area.
- No Firearms are permitted.
- No Live Animals are permitted.
- Note cards may be used but should be used sparingly.
- Participants may be asked questions about the information presented.
- Digital Presentations ONLY
- Bring 2 copies of the presentation, as a handout, with six slides per page. These handouts will be for the judge’s benefit, in the event of equipment malfunction or a compatibility problem.
- Presentation must be on a memory stick or accessible via Intranet. No Zip™ disk or zipped files should be used as it may not be compatible with equipment.
- An OSU computer and projector will be provided. The computer will house the most current version of MS PowerPoint used on campus. We cannot ensure digital software, other than Micro Soft products, might not experience issues.
- Participants are expected to upload and run their own presentation.
- Judging
Judging an exhibit is an extension of the educational process in 4-H project work. The “judging” process is used to evaluate the skills and knowledge learned by the member through the experience of writing and presenting a speech, talk, demonstration, presentation in front of an audience. In most cases there will be two judges. In the event a category is divided by age divisions, the top presentation in each division may be asked to present a second time to determine the winner in the category. Judges will be asked to provide constructive comments to each participant. Score sheets will be returned to the County Educator at Roundup.
- Recognition
- Danish-Award System is used to evaluate each presentation: Ribbons are presented as:
- Blue Award (Exceptional)
- Red Award (Meets Expectations - room for growth)
- White Award (Growth Opportunity)
- Peer Competition - First through third place will be designated for each category. No ribbons awarded.
- The judge(s) reserve the right/have the discretion not to award first place.
- First place winners will receive a certificate and a monetary award of $50. Monetary awards will be mailed following Roundup.
- ALL First-place winners must write a thank you note.
- Results will be awarded at the conclusion of the contest; participant must be present. The only exception is with prior approval of event superintendent, that a designated representative may accept award on their behalf because the contestant is competing/participating in another activity running simultaneously with the communication event.
- All results will be emailed to county educators.
- Danish-Award System is used to evaluate each presentation: Ribbons are presented as:
Video
The best told stories are those that you believe in and inspire passion. Just like a speech or a written story a video will have an introduction, body, and conclusion. The story will have a purpose - to inform, persuade, inspire, or entertain.
12pm, July 1st the ACTUAL exhibit and any supporting documents must be uploaded by a county staff person at this form.
All exhibits are viewed by judge(s) BEFORE Roundup
- Preparation
Review the scoresheet doing a self-evaluation of the video. Self-evaluation will be helpful in preparing for the interview process and modifying your work to improve the finished product.
- Exhibit
An exhibit illustrates what the 4-Her has learned – their understanding of videography equipment, lighting, techniques, composition, editing, etc.
- Video is limited to 2 minutes. No minimum length, only that which is needed to tell a “story.”
- The video must be posted as an “UNPUBLISHED” video on YouTube.
- Music must be royalty free, no copyrighted material [No current or pop music. Music can be used from FreePlay Music or similar royalty free websites.]
- Submissions must include EACH of the following
- An UNPUBLISHED YouTube video link,
- Video Information form
- Any necessary Publicity Waivers for non-4-H youth or adult not enrolled in ZSuite.
Categories:
- Narrative – A film which tells a story. Can be based on fact or fiction.
- Documentary – A film which presents factual information about a person, event or process.
- Animation – A film created by techniques that simulate movement from individual images.
- Promotional – This category is for films or public service announcements that are meant to publicize 4-H programs or some other cause that you are passionate about.
- Voices of 4-H History – A historical perspective on 4-H. This video may be a narrative, documentary, animation, etc.
- Recognition
- Danish-Award System is used to evaluate each presentation: Ribbons are presented as:
- Blue Award (Exceptional)
- Red Award (Meets Expectations - room for growth)
- White Award (Growth Opportunity)
- Peer Competition - First through third place will be designated for each category. No ribbons awarded.
- The judge(s) reserve the right/have the discretion not to award first place.
- First place winners will receive a certificate and a monetary award of $50. Monetary awards will be mailed following Roundup.
- ALL First-place winners must write a thank you note.
- Results will be awarded at the conclusion of the contest; participant must be present. The only exception is with prior approval of event superintendent, that a designated representative may accept award on their behalf because the contestant is competing/participating in another activity running simultaneously with the communication event.
- All results will be emailed to county educators.
- Danish-Award System is used to evaluate each presentation: Ribbons are presented as:
- Judging
Judging an exhibit is an extension of the educational process in 4-H project work. The “judging” process is used to evaluate the skills and knowledge learned by the member in the creating their exhibit/project. This contest consists of “Interview Judging,” which allows the judge to view the project, but more importantly to have a conversation with the member. Each 4-H’er will participate in a 5-minute interview the day of the contest. During the one-on-one interview, the video will be reviewed, and the judge will question the participant about the work and what was learned in the process. The judge will offer suggestions for project growth.